31 How to post less on social but see more results with Ashley Mason

 
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About this episode

Social media can be an incredible tool for building and growing a business, allowing you to generate more leads, faster than ever before. But with that can come the burden of navigating exactly WHAT to share to attract those dreamy clients and how to connect with them in a way that feels real and relatable. For many of you, that means posting on social media has created a lot of confusion, stress, and overwhelm. But it doesn’t have to be that way. Today we go deep and talk about how to shift your mindset around content creation by posting less content that shows more of who YOU are so you can connect with your audience on a whole new level. If you’re someone who breaks a sweat every time you need to draft a caption for Insta but still wants the clients and results of posting regularly, then this episode is for you!


Show notes

In this episode, we chat about:

  • The content you should be sharing more of on social media to connect with your people and generate more leads in your business, without a lot of extra work!

  • Ashley’s own experience with sharing her personal life in her business’s social media feed and how she actually landed MORE clients, not less

  • How to bust through the fears of looking “unprofessional” by sharing more of who YOU are on social media and how this will HELP sales, not hurt it

  • How Amanda shares the less “bright and shiny” bits of her life and business on social in a way that feels good and connects back to her core message (and how you can too!)

  • Ashley’s number one hack for posting less content that yields more results (like more of the clients you actually want to work with!)

  • How to use social media as PART of your sales process instead of viewing it as a cure-all for your business

  • The absolute BEST way to get started sharing more consistently on social media so that you can form genuine relationships, build a community, and boost sales


About Ashley Mason

Ashley Mason is a marketing consultant and the founder of Dash of Social. Dash of Social is a marketing firm that works with small businesses to create and implement marketing strategies that establish an online presence, generate leads, and build a community through social media, SEO, email marketing, blogging, and more.